Job Description
- We are looking for a Performance Marketing Specialist who is obsessed with data, tracking, testing, and scaling digital marketing funnels.
- This is not just an ad-running role.
- We need someone who:
- Loves running Ads
- Understands funnels and conversion tracking
- Enjoys A/B testing landing pages
- Thinks in CPL, CPA, ROAS, and conversion rates
- Can identify funnel drop-offs and improve performance
- Our goal is to build a scalable legal lead-generation system that can expand across Texas and other U.S. markets.
Responsibilities
- Manage and optimize Google Ads campaigns
- Set up and monitor GA4, GTM, and conversion tracking
- Improve landing pages and funnel performance
- Run A/B tests on pages, forms, and CTAs
- Analyze campaign and funnel data
- Build reports and actionable insights
- Support local growth and partner outreach campaigns
Required Skills
- 5+ years in Performance Marketing
- Strong Google Ads experience
- Hands-on experience with GA4 & GTM
- Understanding of conversion tracking and attribution
- Experience with landing page optimization and CRO
- Analytical and data-driven mindset
Bonus Skills
- Legal marketing experience
- Lead generation experience
- Looker Studio reporting
- Call tracking tools
- Startup or agency experience
We're Looking For Someone Who
- Testing and experimentation
- Notices tracking issues quickly
- Thinks beyond clicks and impressions
- Enjoys solving growth and funnel problems
- Can work independently and proactively
Apply With
- Resume
- Campaign examples or case studies
- Tools/platforms used
- Any examples of conversion or funnel improvements
Job Details
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Position:
Performance Marketing Specialist
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Experience:
5+ Years
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Job Type:
Full-Time
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Location:
Remote
